Harrah's Real Deal employee newsletter

This publication answered employee questions about the Harrah's Entertainment purchase of Showboat in 1998.

 

Real Deal

Creative direction, copywriting and production management for this oversized newsletter.

Sample story:

Welcome to the first issue of the Real Deal

Let's be honest. Once Harrah's and Showboat were competitors. Now we're partners?

This is a big change. And as we all know, change raises a lot of questions. How will we work together? Will my benefits stay the same? How will this affect my job?

Questions like these are just the beginning. As the process of becoming one company continues, you'll have hundreds of specific questions about organization structure, salaries and benefits, even employee picnics. That's why Harrah's and Showboat are publishing The Real Deal every month during this transition period: to provide open, frank communication. As decisions are made and answers become available, you'll find them on these pages.

Harrah's made the decision to acquire Showboat because of its reputation, and a company's reputation begins with its people. People are the key to success in our business. That's why the management teams of both Harrah's and Showboat are determined to stay focused on our people, and on how this dramatic change affects you. The more information you have, the easier the transition will be.

Open, forthright communication will help make the acquisition process as smooth as possible. So keep your eye out for news from The Real Deal.

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