Caesars Face to Face
Event design, promotional materials, scheduling forms, follow-up letters
Caesars Sales Opportunity For
Women & Minority Owned Businesses
Caesars originally planned a typical trade show to solicit women and minority vendors. I suggested a format in which the vendors could make specific appointments with buyers. Caesars accepted the proposed format, and the event was highly successful.
Sample copy:
Make your appointments.
You'll speak FACE to FACE with the people who use your products and services.
If you've been to other trade shows, the first thing you should know is Caesars FACE to FACE is entirely different. You won't stand in line to spend 60 seconds talking to someone who may not understand your business. Instead we offer you a true sales opportunity.
Speak directly with the departments that buy your products.
Representatives from 15 Caesars Departments -- from Advertising to Wardrobe -- will be at tables in the Senate Ballroom, ready to listen to you. You can call on as many departments as you want. Of course, our purchasing agents will also be there -- and you should speak to them as well.
You'll have 20 minutes of our undivided attention. Guaranteed.
Each Caesars department representative will see only three people per hour, so you'll have 20 minutes to show your wares -- and make an impression. Schedule your appointment to see your most likely prospects when you register for Caesars FACE to FACE.
